국제경영전략
- 건국대학교
- 신민석
페이스북
트위터
카카오톡
네이버밴드
링크복사
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- 주제분류
- 사회과학 >경영ㆍ경제 >국제경영 및 통상학
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- 강의학기
- 2016년 2학기
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- 조회수
- 3,114
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- 강의계획서
- 강의계획서
Introduces theories related to the emergence of multinational corporations, corporate strategies, and ordinance structures. Synthesize and apply the information from business studies. It is taught in a Socratic method and by applying trategic management tools in a live business case.
- 수강안내 및 수강신청
- ※ 수강확인증 발급을 위해서는 수강신청이 필요합니다
Purpose of a business 1
차시별 강의
| 1. | |
Purpose of a business 1 | The Theory of the Business |  |
| 2. | |
Purpose of a business 2 | Building Your Company’s Vision | |
| 3. | |
Business strategy 1 | Entrepreneurial strategies | |
| 4. | |
Business strategy 2 | What is strategy? | |
| 5. | |
Innovation in business 1 | The discipline of innovation | |
| 6. | |
Innovation in business 2 | Innovation: The Classic Traps | |
| 7. | |
Business performance 1 | The purpose and objectives of a business | |
| 8. | |
Business performance 2 | Using the Balanced Scorecard as a Strategic Management System | |
| 9. | |
CSR 1 | Converting social problems into business opportunities: The new meaning of corporate social responsibility | |
| 10. | |
CSR 2 | CSV | |
| 11. | |
Business ethics | What is business ethics?, Conscious Capitalism | |
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