Outspoken fundraising consultant David Poppitt is convinced every school should have a well thought-out and strategic fundraising strategy. Having the right attitude to raising cash and allocating sufficient resources to the job is essential, he believes, for any efficient and effective school. When Poppitt saw a recent BBC documentary about Brownhills School in Stoke-on-Trent, he was appalled that the school's campaign to attract the essential £50,000 for a specialist status bid had raised less than £1,000. Teachers' TV invited Poppitt to visit the school and review its strategy. He meets various members of staff, some more enthusiastic about the task of fundraising than others. He also discovers considerable untapped resources. The film offers plenty of practical advice for schools on what works best. Poppitt also talks about the role of a bursar and the dangers of having excessive expectations from such an employee.

Video Series: Secondary Management
Release Date 2005